5 Tips to Consider Before Starting an Online Business

5 Tips to Consider Before Starting an Online Business | Search Engine People | Toronto /* Begin WPvideo CSS */.wpv_videoc {text-align: center;display: block;margin-left: auto;margin-right: auto;width: 425px;/* border: 1px solid #aaa; */}.wpv_video {display: block;margin-left: auto;margin-right: auto;padding: 4px 0 4px 0;width: 425px;height: 350px;}.wpv_rating {margin-left: auto;margin-right: auto;width: 95%;padding: 3px;border-top: 1px solid #aaa;font:...

10 Things We Didn't Know A Week Ago [Week 15]

Tweet – The Atlantic – The Guardian"The new scheme is being operated by Freedom Registry, the company which operates a similar .TK system for Tokelau – the tiny cluster of coral atolls in the South Pacific with a population of less than 2,000 – but which is now the most popular domain name in the world, with more active domain name registrations than Russia and China combined."Starting this July. Domainers, start your dictionaries.– Google Webmaster CentralMistake 1: rel=canonical to the first page of a paginated series Imagine that you have an...

15 Shades of Landing Page Performance: Can You See Them All?

Tweet It is amazing how little some online marketers know about their landing pages. Like a tourist in a foreign country, a marketing newbie often gets a standard set of conversion optimization tips that normally include: "unclutter-unclutter-unclutter", "use compelling titles and images", etc.But is there more to these tips? Well, the more one learns about conversion optimization, the more one realizes it's a well without a bottom, and the ideas for things you can do with your website are endless.At the same time, it is important to know where...

Best Practices for Promoting Infographics

Tweet With thousands of infographics posted on a daily basis, it can take a lot of work to get your latest creation the online attention it deserves. This can be problematic if you've invested the time, money and resources and the infographic fails in promotion. As the owner of both an infographic design agency and an infographic submission website, I've seen my share of promotion wins and promotion flops. While not all infographics have what it takes to make it in even the best of promotion circumstances, here are some tips for success:1. Choose...

Working With an Outside Developer: How to Make Your SEO Campaign Successful

Tweet Most people in SEO have been in this situation.You're on a call with a client, discussing changes that need to be made to the site to make it SEO-friendly, when you hear the words that make your blood run cold and your hand start to reach for aspirin."Wait, I need to talk to my developer."It doesn't need to be this way.Developers come in all shapes and sizes, and trust me – this isn't a post to rag on them (they're vitally important to the SEO process, too!). In an ideal world, the developer may be part of the same team as you, such as in...